Friday, 6 May 2011

EVALUATION: How did you use media technologies in the construction, research, planning and evaluation stages?

Technology was a major part of the project throughout. For research the internet was a highly valuable tool. YouTube was exceptionally helpful in providing examples of teaser trailers to view and analyse which were all in one place. Were it not for this resource, the alternate options would've been to browse the internet for single videos at a time which would've taken far longer, or even would've meant that we had to write to film studios requesting them to send trailers, which again would've taken far longer.

Facebook became useful for our audience feedback. To do this I posted images of the poster and magazine cover and allowed people to comment on what they thought, and how it could be improved.

During production, technology and the standard of it was highly important. Firstly to film, we used a HD camera in order to get the best possible definition quality considering our budget. Then in order to edit the footage we had recorded, the software Final Cut Pro was used. This was particularly helpful because it is professional standard software. This meant that a wider range of effects, editing etc could be used compared to software such as iMovie which is an entry level product and so is very basic.

For the production of the magazine cover and poster I used Adobe Photoshop. Again, this is professional standard software and so we weren't limited by there not being the right tool available for example.

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