Wednesday, 19 January 2011

RESEARCH: Production Logo

Most logos for companies are simply 2D and are still images, Media production logos on the other hand are often a moving graphical design as they are placed in the openings of movies and trailers etc where they are able to do so.

Examples of media production logos:

Twisted Pictures:



Twisted pictures are a well known company due to their success with the series of Saw films which they have made. This is a good logo to research as they are roughly in the same genre of films as I am planning to produce, horror/thriller.

The text used is a bold font and is all in lower caps, this surprised me as i would've thought generally companies would want to appear as big as possible. The background used is totally black and forms a drop shadow onto the text. There are only 3 main colours used, black, grey and brown. These are stereotypical colours of the horror genre because they are dull and have connotated to what people are scared of, such as darkness and the unknown. The animation involved is kept fairly simple but still makes an impact and is memorable to the viewer due to how unique it is when compared to other production logos. The idea of barbed wire being slowly tightened, ties in specifically with the films they are producing. The sound used is just a very simple winding noise to go eith the wire being tightened.

No comments:

Post a Comment